SEM – How To Translate Page 1 Into Sales
SEM, or search engine marketing, is a vital piece of the puzzle that can easily be forgotten when people start venturing into search engine optimisation (SEO). We all know how important the internet is as a business portal and we all understand the benefits of getting to the top of Google’s search engine results. However, one of the benefits that is often incorrectly attributed to SEO is increased sales. Of course there is no doubt that more people coming to your webpage increases the likelihood that you’ll make more sales or get more clients, but this is not guaranteed. More people will visit your site but they may just click on your website, scan it and then click to return to Google and look at the next site. If you find you are at the top of Google’s rankings but you are not seeing a corresponding rise in business, then this is likely to be what is missing.
When people are starting their own business, it is not uncommon for them to decide to manage their web marketing themselves. The reasoning is, quite naturally, that as they use the internet regularly, they will be able to deal with the internet side of their business. However, using the internet on a regular basis does not mean you are familiar with the intricacies of SEO. In fact, there is a lot of theory and research required when it comes to search engine optimisation, not to mention search engine marketing. If you are serious about using it to expand your business, then it is vital to hire a professional internet marketing manager. You may already have a website designer, but do not make the mistake of thinking that they will also be a marketing professional. If you want to increase your sales, you simply have to turn to professionals.
Choose Position1SEO For Your Website Marketing
If you are looking for an SEO firm that will also deal with your SEM consultants, then Position1SEO is a great option for you. Conversion Rate Optimisation is one of our specialities and best of all it comes as standard in all our packages. We know that you want to get to the top of Google to make sales, and we see that as part of our role as search engine optimisation consultants. Along with our many years of experience in SEO we have a strong marketing background and will ensure all the content we write for your website is fashioned to convert those clicks into customers. Did you know that most websites have a conversion rate of just 0.01%? That’s just 1 in every 10,000 visitors. However this doesn’t have to be you. You’ll never get everyone but the most successful websites have a conversion rate of 20%. This may still seem low but this translates to 2,000 customers out of 10,000 visitors!
As well as helping you with your search engine marketing, we can provide you with an extremely well-rounded SEO package. Some providers will just concentrate on your website, but as well as working on your website we will also work on your web authority. This is another vital aspect that search engines look at when they are compiling their results. Nowadays a great website is not enough to get you to the top, it is also important to be active on the web. As someone running their own business, we understand that it is highly unlikely that you’ll be able to dedicate the necessary time to deal with this. When you hire Position1SEO, we will create and maintain your social media profiles, submit guest posts to reputable blog posts and monitor top daily sites in search of conversations we can get involved in on your behalf. We can also manually create high-quality links for you if you wish.
All this builds you an incredible level of web authority organically, which means that not only can you be confident that we are operating well within the parameters dictated by Google, but also that the results we are getting will be long-lasting results. We know that you want this beneficial change to your business to be permanent. No one wants to expand briefly and then contract back to the position they were in before. A standard part of our service is to provide you with updates in the form of reports on a monthly basis, so that you can see our progress in black and white as well as in your profit margins. For competent SEM that gets results, Position1SEO are the only choice. Why not review the packages we have on our website now at https://position1seo.co.uk/, and get in contact to discuss all your options?